Tag Archives: association of fundraising professionals

Creating an online community where followers help each other

After an off week, last week, because of the awkward placement of Independence Day.  No one wasn’t going to NOT celebrate the 4th of July at some point last week.

But now we are back in action, bringing you thought provoking ideas on best practices, the latest news on our chapters events and still attempting to get livestreamed events up and running for those who can’t always make it out of the office for our Brown Bags or Education Luncheons.

With that being said, we want to make sure that the AFP online community is bringing you what you need.

A sort of spin on this month’s Brown Bag – “What Do CEO’s Want and Need from Development Folks?” – we want to ask YOU….

What do Development Folks Want and Need from the AFP-Indiana Social Media outlets?

A quick recap of what we have to offer:

– This blog! Subscribe here.
Facebook page.
Our LinkedIn Group (Members Only).
Livestreamed Events.

The mission of AFP chapters everywhere is to encourage and foster growth of development and philanthropy.  All of our social media outlets are tools to be used by all fundraisers – members, non-members, Indiana based and beyond.

1) What would you like to see from our social media outlets in the future?
2) What do you think can be done to help encourage other members to use our social media communication?
3) What other suggestions do you have for AFP?

Comment below.  Start a conversation on FacebookTweet at us. Or start a new discussion in the LinkedIn Group!

We are looking forward to hearing from you.

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The Millennial Impact: What it says about Millennial Giving

A couple of weeks ago, a  local fundraising consulting group – Achieve – released another groundbreaking report on Millennials.  The report covered how they learn about nonprofits, engage with nonprofits, give to nonprofits, and even gave us a few case studies on how nonprofits have been able to engage the generation and attract them to give.

The quick and dirty from the infographic – Millennials are giving (75% who answered the survey). and they want to know exactly what difference their gift will make.

How do you show your donors that their gift has made a difference?
How do you do it quickly for the millennials?
Do you have questions on what tools are out there?
Comment below!  Let’s discuss it.


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Filed under Fundraising in General

The effective way to use Ethics to not just discourage wrongdoing but promote giving

post written by Willie Matis.

When I first hear the word ETHICS, I think of a code that a person keeps, leading them to do the right thing and not do the wrong thing.

Okay, sorry I lied.  When I hear the word ETHICS, I think of this…

The story of Billy Madison can help a little.  Having character and ethics and following through with your education can help you to be the most successful.  But let’s take a turn here and get back to the subject at hand.

Today’s AFP Education Luncheon features a FANTASTIC speaker…

Dr. Richard Gunderman from The Center on Philanthropy at Indiana University

He is going to be talking about “How Ethics brings Giving to Life”.  Just from the title, it brings a fresh perspective to what I think is a semi-negative word.  Ethics makes many people think of what they CAN’T do, rather than using it to gain trust and connection with prospects.

Hopefully you can join us today!  If not, do you have any questions you’d like us to pose during the seminar?  We’ll tweet the answers with the hashtag – #AFPedlunch.  Leave your questions in the comment section!

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How to answer two major questions: Become an AFP member? Get a CFRE?

post by Willie Matis

Honestly, I can only speak on the benefits of becoming an AFP member.  I do not have a CFRE, and I am currently not on track to get my CFRE because I have yet to be in the industry long enough.

BUT! We have the power of the web…

and, today’s Brown Bag Luncheon is on this very subjectAFP Indiana members and guests will be meeting at Keep Indianapolis Beautiful office to listen to four great fundraisers about the advantages and disadvantages of becoming an AFP member and getting your CFRE.

What do YOU consider to be benefits of being an AFP member or getting your CFRE?

You can comment below.  Join the discussion on our Facebook page. Or, tweet at us and let us know!

I’ll go first….

“AFP member benefit –> being able to use the Chapter as a tool to meet people who have experienced things you are currently going through”

“AFP member benefit –> now there are NEW member categories to make it affordable to access the AFP network!”


Filed under Chapter Events

The Wait and See Attitude – not a good one for you or your donors.

written by Molly Hahn

“How wonderful it is that nobody need wait a single moment before starting to improve the world.”
Anne Frank

It seems that May brings a time of transition for many – the ending of a school year and looking forward to summer affect all of us even if we don’t operate on the school calendar. It’s always busy – trying to fit in parties and graduations, and if we’re lucky, lots of fundraising work. For me personally, this month represents a rather large shift in my personal life and professional career. For the first time in more than 15 years, I won’t be working full time, but I’ll be staying at home with my kids. I think many of us get caught up in “wait until the next stage” or “we’ll see how it goes” instead of acting as soon as we have the inspiration. For me, I feel like I’ve been putting off activities like volunteering because of my professional demands and the lack of balance I was feeling between that and home.


flickr photo by klynslis

This month’s AFP-IC half day workshop will focus on integrating annual fund, planned giving, and major gifts – all of which improve the world around us greatly. How often do we talk to donors who have the same “wait and see” or “this isn’t the right time” mentality? Waiting to pay off kids’ college tuitions, to pay off a house, to save up enough money to give. How can we as fundraisers inspire those donors to not wait a single moment? For whatever our cause – from illness to homelessness to education to the arts – we and our donors are together changing the world.

One of the keys to success in fundraising is balancing what is really important to get done yet still acting when inspired. As I approach life as a full-time mom, I realize that I won’t be able to do it all right away. While I want my children to know that giving back is important, I know I will need to balance that with family time and other priorities as well.

As you think about your fundraising plan for this year, what are your priorities? What are your donor’s priorities? To truly work together, you have to balance those and keep the end result in sight.

Whatever that balance is, know that you don’t have to wait a single moment longer to get it started.

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Filed under Fundraising in General

Spirit of Philanthropy

Today’s post written by Leslie Kidwell, AFP-IC Vice President of Membership and Major Gifts Associate at IU School of Liberal Arts at IUPUI.

I am pleased to be a guest blogger on the Assocation of Fundraising Professionals – Indiana Chapter’s new blog. As a professional fundraiser and member of AFP, and presuming much of this blog’s readership is as well, I invite you to celebrate our profession. Our work as fundraisers is to proudly and boldly raise private funds, though it is often easy to get bogged down and even a little burned out with the day-to-day tasks and pressures of reaching the measurable metrics, leaving us to forget the proudly part.

However, there are occasions when we are reminded that we are blessed to be in our profession of inviting individuals to transform lives and communities through their philanthropy.


flickr photo by Courtney Dirks

One of those occasions occurred for me recently, as I attended my institution’s annual event celebrating the spirit of giving back. I was reminded that I truly have one of the best professions out there. As a relationship builder and change agent, I get to inform people on how they can give back and make a difference. I have the privilege of teaching individuals the gentle art of giving. What could be better than that? It is occasions likethe one I just attended that leave me feeling empowered and motivated to do better.

One of my favorite quotes is by Winston Churchill –

“You make a living by what we get, but we make a life by what we give.”

Not only do I get to invite others to make a life by giving, my life is made by giving and impacting those in which my work touches though the spirit of philanthropy. May my words leave you empowered and motivated to be a better fundraiser.

Through AFP-Indiana’s Twitter account, we try to give some motivation on Monday’s using #MondayMotivation quotes throughout the day.
What are some of the ways you are able to self-motivate and remind yourself of the value of the work you are doing?
Comment below or join the conversation on our Facebook page!


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Speak the truth in fundraising

Today’s post is a guest post written by Sandy Rees. Sandy Rees CFRE, founder of GetFullyFunded, helps nonprofit leaders raise the money of their dreams and build successful Boards. She’s a Coach and Consultant and provides clients with the “how to” of fundraising as well as help with personal/professional development. You can learn more about her and the GetFullyFunded system at www.GetFullyFunded.com.

Speaking the truth in fundraising is critically important.  As an AFP member, I subscribe to a code of ethics that’s based on truth and professionalism. Yet, I find many professional fundraisers aren’t totally speaking the truth in fundraising.  Let me explain.

Speaking the truth is not just about telling factual information about your organization.  It’s also about your personal willingness to accept what’s true about your fundraising environment. It may require you to shift your thinking a bit and let go of some beliefs that aren’t serving you.

The truth is that your organization was started to do something worthwhile and make a difference in this world.

Whether you’re feeding the hungry, protecting clean water, or preserving history, you’re really about changing lives.  That’s the first piece of truth you must believe in.

Next, you MUST accept that if your organization is doing something worthwhile, it’s worthy of receiving donations.  Lots of donations.

BIG donations.

I’m astounded at the number of people who view their organization as “just a little nonprofit” and don’t see it as equal to other nonprofits.  They say things like “Our mission isn’t sexy like _______.”  “We don’t have major donors like _______ does.”  “We can’t get the media’s attention like _______ does.”  Do you see the stinkin’ thinkin’ here?  When you think like this, you are actually setting the course for the future.  You’re dooming your nonprofit to remain small.

Here’s the truth:  your nonprofit is just as worthy as any other nonprofit out there.  So start acting like it.

“There are only two mistakes one can make along the road to truth; not going all the way, and not starting.”  Buddha

flickr photo by lan Sane

Finally, you must believe that no matter what you hear on the news about the economy, there are people out there who want to support your cause and are willing to make a gift.  (If you need to, read that sentence again and again.)  It’s true.  I heard from a client just the other day, that they reached their campaign goal already this year (and they have nine months to go!).  You are no different.  You can do this too.

The success in fundraising happens when you use best practice fundraising techniques with a positive outlook, and you expect good things to happen. Once you learn how to recognize and speak the truth, I bet you’ll find it incredibly freeing, and you’ll find fundraising to be easier and more fruitful.

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AFP Brown Bag Reaction – Social Media Fundraising

post by Willie Matis

Yesterday’s AFP Brown Bag Series featured Nathan Hand, VP of Development at Indianapolis based School on Wheels.  The workshop titled – Social Media Fundraising – really was a workshop!  Nathan didn’t just stand in front of the crowd and talk about how social media can be used to fundraise for your organization, he made every attendee think about how to formulate their own social media fundraising campaign.

AFP Brown Bag Workshop

He really did. A whole 15 minutes was spent on working on your individual campaign.


A great workshop done by a local member who has had A TON of experience in Social Media Fundraising left the crowd with 5 action steps  when starting a campaign online:

  1. Based On Asset or Need? Combination?
    Are you trying to create a social media fundraiser based on your following or because you have an organizational need?  Maybe both are present, but knowing what you want to get out of it is first and foremost.

  2. Use who to get what and why?  Who – People. What – Tools. Why – Hook/reward.
    Are you going to contact the 5 people with the most Klout out of all of your followers?  Are you going to ask your board members who are influential on Social media already?  And then what are you going to give them as tools – just a link? a picture? a story?  Lastly, why are you having them do this? Is is just helping out your organization? Or is their a prize for the person who sends the most tweets/posts/retweets)

  3. Language/message (Exact Tweet; Exact DM; Exact FB post; Exact email; etc.)
    VERY VERY IMPORTANT. Send them exactly what you want them to say.  Otherwise, you will end up with 32 different messages and instead of engaging a lot of people, you will now just confuse a lot of people.

  4. Targets/Asks – 50 DMS – tweet v DM 5 friends; 50 FB messages (post v comment v like; 50 personal emails (bd, committees, top donors)
    Another building block on top of point number 2.  Make sure you target people who will then influence the audience your organization needs to influence.  Make your ask specific (weird how much a social media campaign sounds like a good ol’ fashioned fundraising campaign, right?)

  5. Follow-up – celebrate either way NO MATTER WHAT
    Even if you lose, come up short or your website crashes and have to rebuild a new one.  CELEBRATE! It sounds crazy, but do it.  You may not have been successful at a fundraising level, but you upped engagement, touched an untapped audience and furthered that bond between some of your followers and your organization.

Nathan explaining the effect of the social network.

An excellent AFP Brown Bag to hold on the same exact day as the launch of AFP-Indiana’s blog!

If you want to learn more from Nathan (follow his blog) or if you would like to see what School on Wheels has done (go to their site).  You can subscribe to this blog by clicking here to put it in your reader of choice or by putting your email address in the box in the sidebar on your right!  Hope to see you all at the next AFP Brown Bag – “FREE FOR ALL” – on April 4th at Keep Indianapolis Beautiful.

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Filed under Social Media