High Impact Philanthropy From Good Intentions to Impact

We are so thankul to have Kat Rosqueta join us to talk about how to best show impact in todays world of fundraising.


What is high impact philanthropy?
Trying to get to the social impact. We want to answer the question – How can I as a donor do the most good with my money?

85% of individuals WANT to know the performance of the nonprofits who use their gifts.

Must be evidence based. This means starting with research, seeking informed opinion, and field experience (practical wisdom).

How is it different from other approaches?
Measuring and managing impact… Inputs — Processes — Outputs — Outcomes — Impact.

You show impact compared to WHAT. Showing the change that occured because the program existed. Kat had a great visual about this showing that students stayd at the same reading level through grades 1-5, but they were below grade level.  This needs to be compared to what would happen without a program, without education, which would’ve been students with a continual decrease in reading level compared to grade.

Tools for practicing high impact philanthropy.
Showing the “comparative bang for a buck” is very important.  If a donor knows that their dollar is being stretched to do the MOST good.

[Book suggestion: More Than Good Intentions.]

TIP 1 – Start with your end goal.
TIP 2 – Metrics that matter.
TIP 3 – A little research can go a long way.

These are just the cliff notes. Kat spread a world of knowledge on us. So if you missed out today, then you need to sign up now for May’s program!!


Leave a comment

Filed under Fundraising in General

What a Way to Fund Raise

by Willie Matis

So it has been a little over a week since this fundraising campaign ended, but we at AFP would be amiss if we did not recognize the fantastic fundraising setup of…



64 area nonprofits competed in our own philanthropic version of March Madness.  Raising dollar after dollar in order to survive and advance, over $330,000 combined was raised to advance missions and visions throughout central Indiana. Unreal.


Absolutely fantastic, raising more than $77,000 throughout the course of a month and a couple days is nothing short of incredible.

I’m not sure if we are allowed to take any credit on this, but we have to tie this back to AFP, right? The championship team, Partners in Housing, DID have an AFP member on staff, Jennifer Coffey! Now we are hoping she will back us up in saying that all of the luncheons and brown bags she has been to helped in her techniques to lead PIH to a great win.

Here’s a link to BFG if you’d like to learn more about them, or if you are wanting to sign up your nonprofit to hopefully compete in next year’s tournament!

Leave a comment

Filed under Marketing and Fundraising

What is the hardest thing to express to donors?

by Willie Matis

We are in an age where every single fundraising expert is telling us the importance of expressing IMPACT to donors.  Show it through social media, tell it before an ask, and you better know how to back up your findings.

question guyKnowing this every day, it is still hard to come up with answers to these 3 questions.

1) What exactly does the donor want to know?

2) How to I measure that impact?

3) How do I MAKE TIME to measure and show the impact?

I don’t know the answers, except maybe the last one is… “YOU BETTER MAKE TIME AND PRIORITIZE THIS.”  And, the good thing is that our friends at Johnson Grossnickle + Associates have helped us bring in yet ANOTHER great speaker.  Katherina Rosqueta, Founding Executive Director, Adjuct Faculty, The Center for High Impact Philanthropy at the University of Pennsylvania.

[Okay, if you aren’t already intimidated by her title, check out what all she’s done on the Luncheon registration page.]

Katherina knows her stuff, and so my suggestion is this.

“Measuring and Managing Social Impact”
Thursday, April 17th, 2014
11:30am – 1:15pm
Hilton Indianapolis Downtown
120 W. Market Street, Indianapolis, IN 46204

Ms. Rosqueta has been cited in NUMEROUS publications including the Wall Street Journal, Chronicle of Philantrhopy, Money Magazine, and the International Herald Tribune.  This is a can’t miss luncheon, and please note the DATE AND LOCATION CHANGE!

So, back to where I started. What is the hardest thing to express to donors? Impact. You may be able to choose a statistic, but do you know how to back it up? Is this the impact that is going to pull a donor closer to the mission?

I don’t know, but Katherina Rosqueta probably will.  Hope to see you at the Luncheon, registration CLOSES ON FRIDAY, APRIL 11TH.

Leave a comment

Filed under Chapter Events

Take Advice from Oprah Winfrey, okay?

by Willie Matis

Last week, I received an email from our VP of Membership, Morgan Hoover, CFRE.  It was about our mentorship program, but what stuck out to me most was the very first line she wrote.

“Surround yourself with only people who are going to lift you higher” – Oprah Winfrey



I thought to myself…

1) Why would you NOT listen to Oprah?

2) That is some GREAT advice.

The Indiana Chapter of AFP is already a great group of people of whom you should surround yourself.  There are members from the entire gamut of fundraising.  I could go on a Dr. Seuss-like scope with “some are small, some are tall…” about the range of fundraiser who are members, but what I really want to stress is that by becoming a member of AFP, you can tap into each and every one of these people.

To expand even more on surrounding yourself with people who are going to lift you higher is our Mentor Program.

Are you wanting to be a mentee? You can be paired up with someone who is willing to dive in DEEP with you as a fundraiser.  They will not only show you the ropes, they will help you when you climb into the ring.  There is a countless variety of experiences that happen to us fundraisers, and if your mentor DOESN’T know the answer to a question, they most likely have a contact who does.

Are you wanting to be a mentor? FANTASTIC! A benefit other than being a donor of time is that you may gain a fresh perspective when finding answers to the questions coming from someone who is new to the game.  People always say that a fresh pair of eyes helps, and your mentee can be just that.

Please consider being a part of the program by becoming a mentee or mentor.

Sign up by clicking here.

 Questions about the program, please contact Leslie Kidwell at lecarter@iupui.edu or 317-274-1496.

Leave a comment

Filed under Chapter Events

Past, Present, and Future

by Willie Matis

A conversation with new President at Nina Mason Pulliam Trust, Gene D’Adamo.


A nice and easy living room conversation with our Chapter President, Nathan Hand.

Some quick insight. Mr. D’Adamo loves Mesh on Mass Ave.

But let’s get to the meat of what we learned today…

“Self – efficiency is an important initiative for Nina Mason Pulliam Trust moving forward, how does your program promote this to clients?” – Gene D’Adamo.

Question: How do you distribute dollars between priorities and geographic area?
Answer: 60% going into helping people in need. Closer to 30% is going toward the helping animals and environment.  But it varies from year to year and bading it on the economic environment and where the greatest needs are.  The programs with the best merit are where we want dollars to go.

Impact is hard to answer. But they are currently looking at what is possible to measure and what is plausible enough to measure.

Question: What is your take on the grantor/grantee relationships?
Answers: – We want an honest communication. When you have a big change, let us know. If you can’t fulfill a grant, let us know ahead of time because we can change things up.
– Plan ahead. Plan ahead. Plan ahead.
– Don’t go around us.  Be direct. If youre talking about collaborations then make sure that collaboration is happening!

What did you like about the conversation with Mr. D’Adamo? Comment below!

Leave a comment

Filed under Chapter Events

Something you may not know about AFP…

by Willie Matis

One thing that we talk about constantly at AFP events and board meetings, how come people don’t know about all of the great benefits of membership?

One reason may be because people don’t look into membership because they think it may be too expensive.  So before we talk benefits, let’s talk CATEGORIES.

Other than the regular, Professional membership category at $250, check out these others…

join-membershipAre you 30 or under? And it’s tough to pay dues with a nonprofit salary?
Check out the YOUNG PROFESSIONAL category.  It is only $75.  Much easier for you to take to management for reimbursement, or easier for you to afford yourself.

Are you retired from the field but still want to mentor and keep in touch with the industry?
You don’t have to have that in your retirement.  The RETIRED category is also $75.  Maybe that nonprofit you volunteer for will take care of it because of the great knowledge and effort you bring to them.

You’re not in a fundraising role?
Check out the ASSOCIATE category.  It has the same price tag as the professional, but just because you are not part of the “fundraising” team, you can still be a part of AFP.

In college, and you can’t spend all of your cafeteria money on an AFP membership?
For only $35, you can become a part of AFP no matter what your major.  Just make sure that their is a Collegiate Chapter of AFP at your university of college.

So now, I’d like to say that you don’t have an excuse NOT to join AFP, but right here is where you can ask questions.  Feel free to enter them in the comments section below.  Or, better yet, come out to an AFP event and meet a few other members, ask your questions there, and make a decision after that! It’s great!

Leave a comment

Filed under Fundraising in General

Luncheon Preview: A Chat with Gene D’Adamo

by Willie Matis

Mr. Gene D’Adamo, President & CEO of the Nina Mason Pulliam Trust, will share his professional journey through philanthropy and experience on over 20 nonprofit boards.

I think that last cause is what hooked me.  Experience with over 20 nonprofit boards means Mr. D’Adamo will have a plethora of instances to choose from to answer any questions that pop up during March 19th’s Luncheon.

Will you join us?

Time:  11:30 a.m. Registration; 11:45 a.m. Lunch Service begins; 12:00-1:15 p.m. Program
Location:  Ivy Tech Community College Corporate College and Culinary Center, 2820 N. Meridian Street, Indianapolis (Click for Map)

Today is Tuesday, and you will need to register by THIS Friday!

It is luncheons like these that get me excited because hearing and conversing with funders on what trends they are seeing in the philanthropic world is important.  Mr. D’Adamo will be led in a moderated conversation that will be followed up with questions from the crowd as well.

photo credit to retractionwatch.com

photo credit to retractionwatch.com

If you are a new fundraiser what questions do you have for funders?  What would you like to know?
If you are a seasoned fundraiser, what advice would you give new fundraisers on what to pay attention to when hearing funders speak?  Leave a comment below so that we are all prepared by March 19th!

Leave a comment

Filed under Chapter Events